GROOVE GUILD

Work

Work

Work

GROOVE GUILD

Music Supervision

Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture

Original Composition

Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture
Groove Guild | Music for Brands, Film & Culture

Supervision

Supervision

Supervision

Supervision is where a music idea meets real world constraints, shaped by what the work needs to communicate and what's actually possible.


Ideas come from everywhere and evolve as the work takes shape. Groove Guild moves through that process with the creative team, building on every instinct and reference until the right piece of music emerges — from the first-ever commercial use of The Sound of Silence by Simon & Garfunkel to a rare demo recording of Space Oddity by David Bowie and Let It Be by The Beatles for Volkswagen's farewell to the Beetle.


Once the team is aligned, the work becomes something else entirely. Groove Guild navigates the rights, the relationships, and the competing interests of everyone involved, trusted by clients and rights holders alike to get it done.

Supervision is where a music idea meets real world constraints, shaped by what the work needs to communicate and what's actually possible.


Ideas come from everywhere and evolve as the work takes shape. Groove Guild moves through that process with the creative team, building on every instinct and reference until the right piece of music emerges — from the first-ever commercial use of The Sound of Silence by Simon & Garfunkel to a rare demo recording of Space Oddity by David Bowie and Let It Be by The Beatles for Volkswagen's farewell to the Beetle.


Once the team is aligned, the work becomes something else entirely. Groove Guild navigates the rights, the relationships, and the competing interests of everyone involved, trusted by clients and rights holders alike to get it done.

Groove Guild's supervision work has been recognized by:

Composition

Composition

Composition

For original composition and scoring, Groove Guild partners with Perpetual Motion Music, an artist owned, artist driven company led by renowned composer Robert Miller.

Robert leads the creative and brings a wealth of experience, with credits spanning over 80 films and nearly 3,000 commercials, including five Emmy Awards and seven Clio Awards.

Groove Guild executive produces the work from brief to final delivery, and handles music supervision, rights negotiations, and clearance when original composition and licensing intersect.

For original composition and scoring, Groove Guild partners with Perpetual Motion Music, an artist owned, artist driven company led by renowned composer Robert Miller.

Robert leads the creative and brings a wealth of experience, with credits spanning over 80 films and nearly 3,000 commercials, including five Emmy Awards and seven Clio Awards.

Groove Guild executive produces the work from brief to final delivery, and handles music supervision, rights negotiations, and clearance when original composition and licensing intersect.

Robert Miller’s composition work has been recognized by:

Strategy

Strategy

Strategy

Music is more than a soundtrack. It can align a brand with culture, deepen relationships with audiences, and extend its identity across campaigns, platforms, and partnerships — for a single moment or something that builds over time.

Groove Guild shapes ideas early, so they are built to work creatively and within the realities of rights, ownership, and the interests of the people involved.

Music is more than a soundtrack. It can align a brand with culture, deepen relationships with audiences, and extend its identity across campaigns, platforms, and partnerships — for a single moment or something that builds over time.

Groove Guild shapes ideas early, so they are built to work creatively and within the realities of rights, ownership, and the interests of the people involved.

Volkswagen ID Buzz activation with Warner Music Group and Grateful Dead Enterprises — music strategy by Groove Guild.
Volkswagen ID Buzz activation with Warner Music Group and Grateful Dead Enterprises — music strategy by Groove Guild.
Volkswagen ID Buzz activation with Warner Music Group and Grateful Dead Enterprises — music strategy by Groove Guild.
Volkswagen ID Buzz activation with Warner Music Group and Grateful Dead Enterprises — music strategy by Groove Guild.
Volkswagen ID Buzz activation with Warner Music Group and Grateful Dead Enterprises — music strategy by Groove Guild.
Volkswagen ID Buzz activation with Warner Music Group and Grateful Dead Enterprises — music strategy by Groove Guild.
Volkswagen ID Buzz activation with Warner Music Group and Grateful Dead Enterprises — music strategy by Groove Guild.

CASE STUDY

Volkswagen + Dead & Company

Groove Guild worked with Warner Music Group and Grateful Dead Enterprises to bring the Volkswagen ID Buzz to the Dead & Company Dead Forever Experience in Las Vegas during their Sphere run, pairing the original VW bus, a longtime presence at Grateful Dead shows, with its modern counterpart to mirror the band’s own legacy and evolution.


Groove Guild worked with Warner Music Group and Grateful Dead Enterprises to bring the Volkswagen ID Buzz to the Dead & Company Dead Forever Experience in Las Vegas during their Sphere run, pairing the original VW bus, a longtime presence at Grateful Dead shows, with its modern counterpart to mirror the band’s own legacy and evolution.


Groove Guild

Groove Guild

Groove Guild

About

About

About

At its core, Groove Guild is built around three disciplines: music supervision, original composition, and music strategy. The work ranges from securing some of the world's most iconic music for the most recognizable brands in advertising to award-winning original composition across advertising and film. Underpinning all of it is a depth of expertise, strong relationships, and a high level of trust across the music and creative industries that can only be earned over time.


Al Risi founded Groove Guild in 2013 after a career spent at major and independent labels, in music publishing, in artist management, and at leading music houses. That range of experience sharpened his creative instinct and his ability to navigate the deals and relationships that make ambitious ideas possible for many Fortune 500 brands in some of their biggest moments.


It makes him equally comfortable in a creative conversation or a nuanced negotiation.

At its core, Groove Guild is built around three disciplines: music supervision, original composition, and music strategy. The work ranges from securing some of the world's most iconic music for the most recognizable brands in advertising to award-winning original composition across advertising and film. Underpinning all of it is a depth of expertise, strong relationships, and a high level of trust across the music and creative industries that can only be earned over time.


Al Risi founded Groove Guild in 2013 after a career spent at major and independent labels, in music publishing, in artist management, and at leading music houses. That range of experience sharpened his creative instinct and his ability to navigate the deals and relationships that make ambitious ideas possible for many Fortune 500 brands in some of their biggest moments.


It makes him equally comfortable in a creative conversation or a nuanced negotiation.

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GROOVE GUILD